On August 28, 1922: NYC-based radio station WEAF aired the first paid radio commercial for Queensboro Reality, advertising an apartment complex. The 10-minute spot cost a cool $100, far less expensive than what a similar spot would cost today.
NO MORE SUGAR BABIES ON THE GREAT WHITE WAY
On August 28, 1982: Sugar Babies closed at the Mark Hellinger Theater after 1,208 performances. The musical revue starred Brooklyn native Mickey Rooney in his Broadway debut, and spawned numerous touring productions.
On August 28, 1932: Emmy Award-winning actor Ben Gazzara was born in New York City. Gazzara starred on stage, film, and television, gaining special recognition for Jack Garfein’s The Strange One and for Anatomy of a Murder. He passed in February 2012 after losing his battle to pancreatic cancer.